(4)


(overview)
A COMPREHENSIVE BRAND BOOK DESIGNED TO ARTICULATE BANG & OLUFSEN’S LEGACY, VALUES, AND FUTURE DIRECTION. THROUGH CONSIDERED STORYTELLING, REFINED TYPOGRAPHY, AND A MINIMAL VISUAL SYSTEM, THE PUBLICATION TRANSLATES CRAFTSMANSHIP, DESIGN LEADERSHIP, CIRCULARITY, AND LONGEVITY INTO A COHESIVE NARRATIVE. THE RESULT STRENGTHENS INTERNAL ALIGNMENT, CLARIFIES POSITIONING, AND REINFORCES THE BRAND’S AUTHORITY WITHIN THE LUXURY AUDIO INDUSTRY.
(info)
Client:
BANG & OLUFSEN
Creative Director:
PAUL COLLINS
Art Director:
-
Designer:
SIGNE STJÄRNQVIST
year:
2023




